Thursday, April 30, 2009

Humble Obsolete

A small write-up on man and machines for a friend's sculpture exhibition at Jehangir.

O Man, you created me and, for that,
I shall forever be your faithful.

Distinguished me from dust
And put me to use.

I recall the feats we achieved
And the heights we scaled.

You needed me and I, You
As we all need best friends.

Progress beckoned and You moved on
Never mind me, I shall live on.

In retrospect, it all seems fair
For moving forward, shouldn’t be a thing to despair.

It's a guy thing.

I've been meeting boys(marriage and all) these days. And, oh boy, is it exhausting or what. It helps to register on martrimonial sites because it's a whole lot of people to select from. But, that sort of is part of the problem. How on earth does one handle the barrage of interest requests?

Even if one manages to find somebody nice, how does one do a background check on these fellows? It's specially scary when you're dealing with NRIs(Provoked and Heaven on Earth coming to mind).

Anyway, every person I've mentioned this to has given reactions like, 'Arranged marriage? You?' I'm not sure why's everyone so taken aback, but I honestly think this a better route.

I don't spend too much time and energy behind one person for years and years like I do in a relationship.I list my needs and wants and, if not satisfied with what I see, reject the person, without going through the mess of a break up and the temptation to reconcile. It's good for the ego because of all the attention coming my way.
Sure there are negatives, for instance, when it's me who's been rejected. Meeting guys who seem interesting as hell on Gtalk but can't talk to save their lives once we've graduated from the virtual world to the real one.

Or, when I'm getting everything I want just to to find out that the guy is an imposter promising me the moon(and that's how the cookie crumbles).I suppose my advice to anyone taking this route is to not get attached or carried away by the attention. Also, make sure you ask and verify basic questions about job,house,ex-wives,girlfriends, financial assets, etc. earlier to avoid awkward situations later.
And yes, always meet the person at a public place.

Friday, November 7, 2008


Marketforce Perth launched an ambient campaign to promote the highly anticipated second season of Network Ten’s controversial comedy/drama series Californication.


Thursday, November 6, 2008

Ideating can be addictive

It's just one of those days when I just can't help but come up with whacky ideas. I'm working on a campaign for the Pest Control of India (PCI). And trust me, one can do a lot with pests.Been totally hyper since morning and constantly having thoughts about applying to the top 20 agencies of the world.It's just the same old fear of seeing my CV languishing on the reception desks of one these plush agency offices in Lower Parel stopping me i think (oh yes, a little ideating in this department definitely needed).

But, yes, mostly going to pick up that reciever and ask, sorry, demand a copy test before being turned down. Hell, it ain't everyday that the world gets to see me in my element. Just imagine if i do get in to one of these biggies, I'm going to be loved , revered and who knows, may be even receive stalker emails. Ok going a bit too far, but do you see what I'm trying to express here...I love this high I feel after ideating, visualising, browsing One Show books, etc

Infact, not very long ago, I was contemplating a switch to journalism because ,honestly, will marketing products and services actually matter to me after 10 years?Don't have an answer to that but for now I've realised that maybe I should switch to a  better agency and not the occupation. I haven't really given this enough time, energy and thought to make that decision yet. Plus, switching sounds like a real pain in the neck proposition.